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Competition Rules

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The winner of the competition must be confident. She must understand the values of our brand and the responsibilities of the title. She must have the ability to articulate her ambition. A contestant should demonstrate authenticity, credibility and exhibit grace under pressure. The women who compete embody the modern, global aspiration for the potential within all women.

Each competition begins with preliminary interviews that include a swimsuit or athletic wear and evening gown presentation show. These preliminary events are especially important as it will be the first time the judges and fans really get to know the contestants. The preliminary competition is the driving force in selecting the Semifinalists.

The live show and final competition kicks off with an announcement of the Semifinalists. Each of these contestants will walk the runway during the swimsuit or athletic wear segment displaying her dedication to a healthy lifestyle.

The semifinalists move on to the second stage of the competition during the evening gown segment. The judges and fans will see the contestants’ personal style as they walk the stage in their evening gown of choice. However, the exact design of the gown does not count towards the total score and instead the judges focus on how confidently each woman presents herself.

From the scores given in the evening gown competition, the Top 6 competitors are chosen, bringing them to the Final Question round. Each woman selects a judge at random who presents a question focused on various social, cultural and political topics. The Final Question round will determine the contestant’s ability to articulate themselves under pressure while sharing a thoughtful, well-informed response. Again, all scores are averaged and the Top 3 contestants move on to the Final Look.

The event concludes with the host announcing the winner. In the event that the winner is unable to fulfill her duties, the first-runner up will take her place.

For more information regarding competition rules, click
here.

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