Alessia Rovegno comes from a family of strong, independent women. Her mother’s side is full of performers and artists, while she received her business savvy from her father. She was taught to seek economic independence from day one, and at age 18 achieved the pillar of her life goals which is financial success. Rovegno believes that early childhood education is the ultimate key to a better world, she even originally dreamed of opening a school. She is part of many nonprofit organizations including Bridges, Help Perú, and Estee Lauder’s Breast Cancer Campaign.

Rovegno is a proud entrepreneur and co-owner of her family’s bakery. She has also followed her passion of music by founding a musical duo with her sister and performs all over Perú. Her greatest attributes are her strong sense of values and resilience, her creativity, her love of life, and her ability to turn negatives into positives. She has made it her mission to lead by example, and to inspire and uplift others to conquer their own doubts.