Mark Rogers is the Regional Manager, Southwest Region for JetBlue Airways. He assumed his current role with JetBlue in January 2009 after starting with the company back in 2002 in its Queens office. In his current role, his duties include creating territory direction, tactical management, and strategy for business and consumer initiatives, promotional and marketing opportunities, community relations, as well as forging relationships with local business partners through CVBs and Chambers of Commences.
Prior to coming to JetBlue Airways, Mark began his marketing career by working at the New York Knicks in New York from 2000 – 2002 as the Sponsorships Coordinator. Mark’s achievements include negotiating many large partnerships to include the Los Angeles Dodgers and Los Angeles Clippers as well as coming up with various impactful promotions, such as the “Manny Fare” in 2009 and “JetPride” – the first ever alternative lifestyle flight in 2010.
Mark earned his B.A. in Sports Administration from the University of Massachusetts in Amherst, Mass in 2000.
In his spare time, he enjoys running, working out, and traveling.